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5 years after buying the home and fully renovating it to mirror the set beloved by hundreds of thousands of viewers throughout a 2019 four-week TV particular, A Very Brady Renovation, HGTV is promoting The Brady Bunch dwelling for $5.5 million, The Hollywood Reporter revealed on Wednesday.
The TV community initially bought the Studio Metropolis dwelling for $3.5 million in 2018 and enlisted surviving solid members of the present and Property Brothers, Drew and Jonathan Scott, to finish an overhaul of the house, which included sprucing up the facade, including a second story with The Bradys’ unmistakable floating staircase, a shiny orange and avocado-hued kitchen, the youngsters’ Jack-n-Jill rest room, Tiger’s canine home and an extra 2,000 sq. ft to the unique dwelling’s footprint.
HGTV invested an estimated $1.9 million into the renovations, based on a press launch issued by Warner Bros. Discovery, HGTV’s guardian firm.
Danny Brown of Compass, who represented the house in 2018, is representing the itemizing this time round too.
Brown informed Inman that not solely is the house uncommon for a $5 million itemizing in L.A. County due to its historical past — it’s additionally garnered considerably extra consideration than most of the movie star houses he’s represented earlier than. That type of consideration provides as much as loads of vetting on the a part of him and his associates.
“Every individual that sees the home needs to be vetted with proof of funds or they must be simply searchable on Google, which is similar with any high-profile or high-end dwelling I checklist,” Brown stated. “But it surely’s just a little extra thorough as a result of there’s individuals popping out of the woodwork that aren’t Google-able and that normally doesn’t occur once you checklist a $30 million dwelling in Trousdale or Beverly Hills or Brentwood. It’s normally you understand who the patrons are which can be making the request. So this time, we do much more due diligence.
“The opposite factor that’s so distinctive is, I’ve had 100 requests for media interviews,” Brown added. “That doesn’t occur on another itemizing.”
Since its renovation, the home has been utilized in varied HGTV specials and collection, together with drag queen Trixie Mattel’s Trixie Motel on Discovery+.
A portion of the proceeds from the property’s sale will assist present 250,000 meals for Flip Up! Battle Starvation, an initiative HGTV has lengthy supported that helps American children residing with starvation, based on Warner Bros. Discovery’s press launch.
The house sale will embody many objects contained inside the home and made customized for it, together with the inexperienced floral front room sofa, credenza and 3-D printed reproduction of the collection’ horse sculpture.
“[HGTV] fully rebuilt and renovated this previous home to appear to be an genuine reproduction of what the TV set appeared like,” Brown stated. “And that is an precise full, usable, purposeful home that could be a time machine to take you again to The Brady Bunch present and all the pieces within the dwelling was with painstaking element chosen to match what the set appeared like.”
“This seems even higher than the actual factor,” he added.
Brown stated his private favourite a part of the house is the basic mid-century trendy staircase that serves as a design centerpiece to the property.
“It’s simply an unimaginable homage to the present and to that period,” he stated.
The final time the property hit the market in 2018, it was for the primary time in 45 years, not having accomplished so since 1973. At the moment, the asking worth was $1.85 million, and a few feared the property could be razed and redeveloped. In response to those fears, a bidding battle truly ensued with potential patrons who acknowledged the cultural worth of the home, which included HGTV and NSYNC singer Lance Bass, driving the promoting worth as much as $3.5 million.
The Brady Bunch ran on ABC from 1969 by means of 1974, and adopted a blended household of eight, their live-in maid, a canine, and all of the shenanigans that may ensue from having six youngsters develop up in a single family. The collection then spurred TV film spin-offs, satirical remakes and innumerable treks by followers to see the mid-century trendy basic of a house.
For different brokers who would possibly tackle equally beloved houses sooner or later, Brown stated being ready for the dimensions of the general public’s response is essential.
“With one thing that’s this iconic, you actually have to know crowd management and media management, as a result of it’s coming at me quick and livid,” Brown informed Inman. “In order that’s what you’ve actually received to get snug with and actually get your arms round, as a result of if not, it’s going to be chaotic.”
Electronic mail Lillian Dickerson
